Cold water immersion has been shown time and again to enhance physical recovery, especially after endurance and high-intensity exercise.

Scandinavian cultures have sworn by cold water immersion for its positive impacts on health for centuries, and the scientific community is finally uncovering the physiological processes responsible.

Coffee just doesn’t do it for some of us anymore, but fortunately cold plunging is a healthier and far more potent alternative for boosting energy levels, focus and motivation in general.

Longing for simpler times is a common sentiment in modern day western cultures, but while achieving simplicity may be a futile dream for most people, cold water immersion offers an alternative solution to feelings of...

The first thought someone understandably has upon hearing of people voluntarily submerging themselves in freezing water is “why on earth would anyone do that??” The answer is simple: short term pain, long term gain.

Deliberate cold exposure can increase your overall core metabolic rate.